A specialist ecommerce agency with over 10 years' experience

We help great ecommerce brands to get more out of their stores by blending our senior executives with our proprietary technology to scale our thinking across a variety of industries

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Choose a specialist

As an ecommerce specialist, you get the benefit of an agency that lives and breathes it

A member of our ecommerce specialist team

As an ecommerce specialist agency, our focus is on helping you create experiences for your customers that help them find you in the first place (via our digital marketing services) and then convert them (via our ecommerce design and build services).

We’ve delivered ecommerce experiences for established brands across multiple industries, taking on complex migrations, ERP connections, and high-SKU requirements. By combining creative design with robust development, we ensure your store is as strong behind the scenes as it is on the surface.

That includes luxury ecommerce, where we've built and marketed stores for premium brands since 2014.

Every project also involves our SEO team, who run your site through rigorous checks to make sure they're SEO friendly out of the box.

But building the right platform is only part of the journey. To grow, you also need a partner who understands how to attract and convert customers at scale. That’s why we also provide ongoing SEO and Google Ads management, helping brands maximise visibility, attract high-value traffic, and continually improve ROI.

That's where our ecommerce SEO team comes in, pairing senior specialists with our own technology.

Our approach to digital marketing reflects our philosophy as a whole: human-led strategy backed by proprietary technology. From surfacing keyword opportunities with our in-house SEO tools to automating campaign optimisation with our PPC platform, we give you the clarity and execution you need to keep scaling once your new store is live.

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A specialist ecommerce agency specialising in digital marketing & Shopify design & builds

Talk to our specialist ecommerce teams and see how we can help transform your ecommerce presence through modern Shopify design & build or strategic digital marketing

Featured projects

Imaginaire has become known as the go-to specialist for ecommerce, here's some of our latest work

Why Imaginaire

Why do brands choose Imaginaire as their ecommerce agency?

It's hard to choose which agency is best for your brand when there's so much choice. We wanted to give you a quick cheatsheet of reasons that brands choose us.

SEO at the heart of each store

Our in-house SEO team is involved in every store build from day 1 of the project. They help steer the way the website is set up to not only preserve existing organic traffic, but also to enhance the potential of the site.

Unbiased opinion on Native vs Headless

We offer both Shopify Plus native and Shopify Plus headless, so we aren't partial to one over the other. We'll recommend the best option for you.

No lock in to us as an agency

Your website is yours once it's built and paid for. Every site we build is fully documented and you're able to pass it to an internal development team or another agency if you want to. We believe our level of service is what prevents clients from walking away from us, not locking clients in.

Senior people on your project

We put senior people on your project, including a project manager, designers, developers and SEO specialists, so you feel confident in the way your website is built.

Fast when it matters

When your timeline needs demand it, we're able to provide extra resource to get the project completed quickly, without sacrificing quality. All work after a website is launched is subject to clear service level agreements too, so you'll always have an answer to things in a guaranteed timeframe.

Safe development as standard

When we make changes, we push them to a test environment, not straight to your live website. This stops things from breaking and causing panic.

Our Workflow

How do we handle ecommerce projects at our agency?

Although every project is slightly different, we're strong believers in having a proven process for delivering projects so that they're as stress-free as possible for you. Here's how we've been doing it since 2014.

Scoping

Every project starts with a project manager going through your requirements gleaned from the discovery call and making sure we have a clear understanding of what you need from the project. They'll speak to you to make sure they're clear on what you need.

We create a scope of works alongside our quote, so you have a clear understanding of what's included in your quote.

The goal is for you to feel clear on exactly what you're receiving and confident that it matches the expectations of everyone who needs to sign it off.

Scoping

SEO Input

Our Shopify SEO team sit alongside the project to provide clear advice and instruction on which keywords are already ranking, how content and URLs should be structured and how we'll handle redirects if URLs need to change.

They'll create a project plan to test everything in staging to highlight anything that's changed across meta tags, content and URLs, so they can bring it back into alignment before launch.

The idea here is to remove the guesswork and make sure everything is confirmed as working before the switchover happens. That way we're not fighting any fires after launch.

SEO Input

Design

Our Ecommerce UX designers will create beautiful mockups of your store based on what was uncovered in scoping and by our SEO team.

We pride ourselves on creating easy, simplified customer journeys that help lift conversion rates on launch and we have track record in doing so.

We want you to feel blown away by the new website and we'll talk you through some of the decisions we made along the way based on our 12+ years of conversion rate optimisation experience.

Design

Development

After that our Shopify Development team take over and bring the designs to life. We'll build the exact designs that you were shown and to the specification of the scope of works and the SEO plan.

Our team is rigorous in their testing and will pass the website through a 96-point testing checklist before a demo is shown to you.

Once you've seen the demo, we'll give you a demo URL so that you can carry out your own testing, just to be 100% sure that everything works as you'd expect it to.

Development

Launch & Hypercare

Once you've completed your own user acceptance testing and we've run the website through one more round of quality assurance, we'll work with you to assign a date for launching the website.

We don't feel that the launch date should be something you're bracing for. We'll confirm everything we've checked in written documentation, so you can see exactly what's been tested.

Our journey with you doesn't end there though. For four weeks after launch, our team is watching rankings daily and available to prioritise any bugs if they surface during real usage. That way you can get on with trading.

Launch & Hypercare

Testimonials

Client thoughts

A handful of ambitious brands each year, treated like our own company is on the line. Their words, not ours.

David Morris

I have worked with Imaginaire for the last 3 years or so and they have been great every time. After moving from working with a larger agency based in London, to Imaginaire, you certainly feel much more looked after and taken care of. They have great professionalism but they are also so personable, making it super easy for me to pick up the phone and call them if I have an issue as opposed to logging ticket after ticket, which can get very frustrating. We also signed on with SEO with them and they have exceeded all expectations!

Charita ChutoorgoonHead of Digital and CRM, David Morris
View case study
  • • human-led, tech-enabled
  • HUMAN-LED, TECH-ENABLED ECOMMERCE AGENCY
  • • human-led, tech-enabled
  • HUMAN-LED, TECH-ENABLED ECOMMERCE AGENCY

Latest Insights

Dive into expert-driven insights and exclusive resources covering everything from the world of ecommerce

From mastering PPC and SEO to levelling up your website with Shopify design and builds, we share the latest trends, tips, and tactics to help your online business grow smarter and faster

Ready for an ecommerce build that you're proud to send people to?

One that gets found and looks incredible. Book a discovery call and we'll tell you what we'd recommend and what it would cost.

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